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About: Consultant Advisor for Invention
A consultant is usually an advisor or a professional in a specific field and has a wide knowledge and thus advice of the subject matter. Thus, clients have access to deeper levels of expertise than would be feasible for them to retain in-house, and to purchase only as much service from the outside consultant as desired. A consultant usually works for a consultancy firm or is self-employed, and engages with multiple and changing clients. It is generally accepted good corporate governance to hire consulting agents.
A consultant is a professional advisor who provides advice in a particular area of expertise such as accountancy, human resources, marketing, medicine, finance, the environment, technology, law, economics, public affairs, communication, engineering, sound system design, graphic design, or waste management.

How consulting works
In other situations, companies implementing a major project may need additional experienced staff to assist with increased work during that period. Often a consultant provides expertise to clients who require a particular type of knowledge or service for a specific period of time, thus providing an economy to the client.

Interest in obtaining  licensing for your Invention?
The purpose of licensing is to grant another individual, company or corporation the right to use your intellectual property for a specific amount of time and for a specific purpose. The specifics are outlined in the terms of the agreement.
A licensor may grant licensing under "intellectual property" to do something (such as copy software or use a patented invention) without fear of a claim of intellectual property infringement brought by the licensor.
A license under intellectual property usually has several parts including a term, territory, renewal, as well as other limitations deemed vital to the licensor and licensee.
Many licenses are valid for a particular length of time protecting the licensor should the value of a licensing agreement increase, or market conditions change.

About: Licensor
A licensor is a term used in the law  to describe a person or company who forwards usage rights of their intellectual property of another person or company for the purpose of profit. The owner of the property, called the licensor typically allows the licensee to use their intellectual property under the terms of a licensing agreement. The licensor and licensee typically sign the licensing agreement with the support of a professional attorneys who specialize in licensing agreements.

About: Product Royalties
Royalties are payments made by one party (the "licensee") to another (the "licensor") for ongoing usage of an asset, usually an intellectual property (IP) right. The royalty for a given case is determined by many factors including: market drivers and demand structure, territorial of rights, exclusivity of rights, inherent risk, strategic need, fundability, deal structure, level of innovation, stage of development, sustainability of the product, and availability of similar technologies.
Navigating through the royalty terms is important. You commonly have both an advance royalty, which is a flat fee paid upfront, and ongoing royalties, which are paid as a percentage of every sale you make. The advance royalty is basically a guarantee that the licensor will get some money even if your product does not sell. Then, if and when your product sells, the licensor will get a percentage of the sale on average, about 5 percent of the wholesale price of each product sold.
The licensor usually decides what the royalties will be, and those rates are pretty firmly set. So make sure you understand what they are and that they are spelled out in your licensing agreement to avoid any surprises later. In fact, that agreement is crucial in determining not only what the licensor receives, but also what rights you get.

So what should your very first action be:

-Getting a patent, perhaps?
-Going on a fact-finding mission to manufacturers in China?
-Calling QVC?


While all these steps may be appropriate down the line, it's critically important that you first take action by shifting your thought process. I know what you're thinking. Thinking doesn't seem very actionable, does it? Maybe not, but over the years, countless inventors make devastating mistakes based on false beliefs and inaccurate assumptions.
For this reason debunking some common myths associated with inventing is important. Myths and misperceptions can be debilitating to your progress and costly to your pocket book. Although it may not seem very "actionable," it's vital to begin the inventing process with a realistic understanding of some of the basics for bringing an idea to market.
The following are among the most common myths:

Myth #1: The first thing an inventor should do is get a patent.

Truth: It's understandable why this is such a commonly held belief. The topic of getting a patent is so pervasive among the inventing literature, conferences, websites and tv commercials, it's no wonder that many people feel they can't move forward without getting a patent first. Many inventors spend 80 -100% of their initial effort and money on obtaining a patent because that is the myth that's been sold and supported by those who stand to profit from it. Certainly a patent can be a valuable tool later in the process, but you should first determine the viability of your invention as a business before moving forward. Remember that filing a patent has little impact on a successful product launch & cost $10,000 or more-so unless getting a patent for its own sake is your end goal, it doesn't usually make good business sense to apply for a patent first thing off the bat. Most importantly- if you file a patent first, then encounter overwhelming obstacles later on, you may have invested in a patent for nothing.

Myth #2: If I tell people my idea, they'll steal it.

Truth: The theft of a new invention idea is actually very rare. A lot of sweat equity goes into developing an invention and this is a big barrier to most potential "thieves." That doesn't mean ideas are never stolen. Keep in mind, copying and competition are facts in any business. However, once you have an understanding of how much work goes into taking an idea to market, you'll understand why most ideas are stolen only after a product's proven successful. It's like betting on a horse. You're more likely to win by betting on a horse with a winning record than you are by backing an unproven long shot. That being said, don't be careless.

Myth #3: My idea is worth a million dollars!

Truth: Earning a million dollars with an invention is less likely than making slightly lesser amount depending on the depth of your invention. Study the process, set realistic expectations, take action, work hard and you can find success, especially if you have more than one marketable idea.

About: Market Your Invention

It is crucial to your product presentation that you provide a quality Marketing Invention Analysis of your design concept for maximum impact. Knowledge about your market demographic, market trends and other information can greatly increase the value of your presentation enabling you to maximize you potential for sales or licensing your product idea.
Simply follow the step by step marketing guide to create your Marketing Invention Analysis directly from your dashboard. You will create a simple concise set of marketing details to show others that your design is exciting and has market potential. Lastly, if you have problems simply contact your project manager who can answer any questions you may have.

About: Advertising Your Invention
Advertising is a type of communication that commonly attempts to persuade potential customers to purchase more of a particular brands product or service. Many advertisements are designed to generate increased consumption of those products and services by creating and reinforcing of  brand image and brand loyalty. Advertising sometimes has a persuasive message combined with factual information. Major mediums used to deliver these messages include television, radio, cinema, magazines, newspapers, video games, the Internet and billboards. Advertising is often placed by advertising agencies on behalf of a companies or other organizations.
Advertising is seen on the seats of shopping carts, on the walls of an airport walkway, on the sides of buses, in telephone messages and in-store public address systems. Advertising is often placed where audiences can easily and frequently access visual, audio and printed information. Some organizations spend large sums of money on advertising that sells what is not, strictly speaking, a product or service include political parties, interest groups, religious organizations, and military recruiters. Non-profit organizations are not typical advertising clients, and may rely on free modes of persuasion, such as public service announcements.


About: What is a Patentable Invention?
In general, to be patentable, an invention must fulfill three criteria: novelty, inventive step (or non-obviousness) and industrial applicability. This means that the invention must be new compared to the state of the art on the filing date of the application, that it should not be obvious to a person skilled in the art, in other words, it must represent a sufficient advance in relation to the sate of art, and that it should be applicable in the context of some commercial production. The question whether a particular invention is patentable or not is a matter of national law. Patents may only issue to man-made inventions. In most patent systems, the mere discovery of materials or substances already existing in nature is not considered to be an invention. A plant discovered existing in nature, for example, would not be regarded as an invention. Many patent systems also require that an invention have a technical nature, i.e. that it relates to the physical world. In this respect, pure mathematical or physical formula, or pure software algorithms would not be regarded as inventions.
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